The team

The team comprises our technical expert, user testers and administrative support.

Technical Experts

Bill Dashfield

Bill's long background is in the computer industry, including technical support, training, service management, and - since 1996 - marketing, intranet and Internet sites. This strengthened his belief in clear accessible communication, and coordinated development of print and electronic media.

From 1997 Bill was trustee and chair of various trusts helping schools and community organisations make good use of computers and the Internet.

In 2000, Bill became an internet consultant, working with universities, government and community organisations. This included web management, e-learning, and nationwide research into community use of ICT.

From 2003 to 2007, Bill worked on CommunityNet Aotearoa, managing all aspects of the website. Its accessibility and usability led to CommunityNet receiving an inaugural AccEase award. Bill also contributed to the government's Digital Strategy.

Since then Bill has worked on website and content projects for a firm specialising in accessible websites. These websites win awards for effectiveness and for Plain English - and also look really good.

Bill brings a passion for effective and useful knowledge sharing, and embraces the inclusiveness of the Internet. This leads to his commitment to website clarity, usability and accessibility.

He is married with two daughters and a son.


  • Strategic thinker who tackles the 'devil' that in the details
  • Skills span computing, business, marketing, communications and training
  • Experience of commercial, community and public sectors
  • Accessible web development and content management experience.


1975: BSc (Hon) in Computer Science with Mathematics; Bristol University. 2007: Master of Information Management, majoring in e-Business; Victoria University of Wellington, NZ.